Hot Deals Starting to Surface in July

Hot Deals Starting to Surface in JulyMany dealerships hold seasonal sales and promotions, and if you’re thinking about car shopping, a hot summer day might be your best bet.

There are currently several note-worthy promotions going on at dealerships throughout the month of July and we’re touching on a few.

Ford Fusion

You can currently save a decent amount of money on a 2017 Ford Fusion. In fact, if you are a qualified buyer you can even get discounted financing. Depending on the dealership, some places are also offering a decent amount of cash-back when purchasing a 2017 Ford Fusion. However, hybrid versions of these cars don’t seem to be falling under the same discounts.

Hyundai Elantra

If you’re looking to purchase a 2017 Elantra sedan, you could save thousands if you’re shopping for one this July. In fact, even 2018 versions are seeing decent discounts. Most discounts on Elantra sedans, for both models, are running through the month of July. Some benefits of this sedan including top crash-test ratings and an intuitive multimedia system, but the incentives alone are driving people to purchase.

Toyota Yaris iA

Although this car is certainly on the more expensive side, (typically falling around $17,000) both the hatchback and sedan are seeing decent discounts this month. You can now get a couple thousand off of both styles along with discount financing.

Many dealerships were focused on car sales around the Fourth of July holiday, but if you’re willing to do some research, you can still find many options of cars and SUV’s available at an affordable price through July 31, 2017.

Some other cars that still have significant discounts include the Jeep Cherokee, Jeep Patriot, Hyundai Santa Fe Sport, and Hyundai Sonata.

Vital Importance of Automotive Paint

Car Paint TipsWhen purchasing a car, getting the color of their choice might not be critical for most consumers.  Many people focus first on safety ratings, miles per gallon, technology, and so forth.

However, the color of the paint on a car can often affect purchase price, potential maintenance, resale value, and much more.

Whether you are a customer shopping for a new car or you’re a dealership focused on selling them, it is important to understand the importance of automotive paint.

Although most people don’t make color their top priority when purchasing a car, consumers certainly have preferences. Manufacturers are working hard to produce cars in colors that appeal to people because people will walk away from certain models if it doesn’t come in their preferred color.

In order to get a car’s color showroom ready, colors are researched and tested extensively before they hit the floor. Paint is often tested against natural elements, severe weather, man-made abuse, and so forth in order to ensure that the color will last.

Most cars come from automakers with top-notch paint jobs, however, there are things you can do to check the quality of a paint job. For instance, the hood of a car is simple to paint. If the paint on the hood doesn’t look smooth, that might indicate a poor paint job.

If you are eventually planning to resell your car or you are a dealership that sells used cars, consider purchasing cars that are relatively neutral which appeal to most people and are typically easy to resell.

Certain paint colors and finishes do require more maintenance, which means that both customers and dealerships need to work to preserve unique colored cars to keep them at their best.

Volkswagen Releases Newest SUV

New Car NewsVolkswagen is a car manufacturer that has produced cars for decades and has worked to produce legendary vehicles from bugs to buses.

Volkswagen recently released the 2018 Volkswagen Tiguan, which is an SUV that has been recreated for the purpose of more space and strong amenities.

The Tiguan has been labeled as one of the largest compact SUV’s on the market. It is 11 inches longer when compared with the previously released Volkswagen SUV and is even longer than the Chevrolet Equinox. The extensive length of the SUV has resulted in a third-row on front-wheel-drive models, providing more seating inside and can fit a total of seven passengers.

According to Consumer Reports, the car is easy to operate but doesn’t come with much power as an eight-speed automatic. The SUV has 183 horsepower with a 2.0 liter turbo, four-cylinder engine and runs on regular gas. It is expected to get about 23 mpg overall.

The engine also has a stop-start function which can be turned off and a Sport mode which can give the accelerator a bit of a boost.

The interior of the SUV has gained plenty of positive attention, not only as a result of the impressive size of the vehicle. The car has easy to use controls and a dual built-in touch screen ranging from 12- to 8-inch digital displays. It is smartphone compatible and comes with an abundance of safety features from lane-keeping assist to automatic emergency braking. It has been noted for quiet cabin space and strong steering features.

Pricing for this SUV can range between $24,245 and $39,945, depending on what you’re looking to add on.

New Audi Dripping with Technology

2019 Audi A8Audi has been producing luxury vehicles for years, many of which have amenities and technologies that help to establish them as a luxury brand.

Audi recently produced the 2019 Audi A8 that is dripping with technology and has a brand new look when compared to previous models.

The majority of the front end of the vehicle consists of a grille along with fairly large headlights. Inside, the dashboard consists of three touchscreens and minimal buttons. There are almost no physical switches on the dashboard because the majority of it is touch-capable. The touchscreens help drivers set air conditioning preferences and even send text messages.

The 2019 Audi A8 also has a long wheelbase and the rear seat is spacious with a wide, removable touchscreen controller. One of the craziest luxury features? A built-in foot massager.

It is clear that the focus of this newest Audi is producing a car with attention worthy technology. Some of them have the ability to be semi-autonomous with systems that can control the car on a highway. Some of the models will be able to start themselves, steer themselves, accelerate, and brake.  The model is considered a “Level 3” when it comes to self-driving capabilities.

If you struggle with parking, some of the Audi A8’s will be able to park themselves. You’ll need to stand outside with a mobile device and use the system and camera feeds to assist it.

All of the Audi A8’s will have a 48-vol mild hybrid system and regenerative braking. It also has vehicle-to-x communication abilities, although that is expected to be somewhat limited.

The 2019 model is now available in Europe but the United States will receive the stretch model only in time. Pricing hasn’t been made clear yet, but the 2018 version started at about $83,475.

Porsche Produces Priciest 911 Car Yet

Porsche Produces Priciest 911 Car Yet Porsche just released the 2018 Porsche 911 GTS RS, which is now the fastest and most advanced model yet.

Porsche revealed the latest 2018 Porsche 911 at the Goodwood Festival of Speed in England, a car that has plenty of technological advancements and plenty of power.

This car has a lot of features worth mentioning, including an extremely powerful engine. Porsche fans went crazy for the latest 911, and they were sold out of the cars before the model was even announced or officially released.

The car has a 3.8-liter twin-turbo flat-six engine which produces about 700 horsepower, making it the most powerful 911 car yet. The car has bigger turbos, revised cooling/intercoolers, and a titanium exhaust system. It also has a water-injection system which mists the hot exhaust stream when it enters the turbos.

The exterior is relatively similar to the previous 911, and is made from plenty of carbon reinforced plastic, from the outer shells to the front fenders. The brakes on the vehicle are the standard Porsche ceramic composite brakes. The interior is made up of mostly of leather and carbon fiber as well.

The car does come equipped with the latest technology, including the Porsche Communication Management system. It also has Porsche Connect Plus and Porsche Track Precision. Porsche Track Precision is a mobile app that drivers can use in order to record and analyze their driving data through their phone. For extremely dedicated buyers, a wristwatch was also developed by Porsche which can also help you manage your vehicle.

The car, as of now, has no production limit, but they are starting at $294,250 if they are not fully-loaded. With another $31,000 you can get magnesium wheels and more carbon fiber features, and the price only goes up from there.

Volvo Commits to Electric Engines as of 2019

Electric Car NewsMany car manufacturers have been working hard to produce more electric models and Volvo recently made a major commitment to follow that trend.

Volvo has announced plans to produce all new Volvo models as electrics or hybrids as of 2019 and phase out the conventional engine.

Although many car manufactures have been working to offer more electric options, Volvo’s public commitment is a major step.  In fact, it could put pressure on other manufactures to do the same. Although many have committed to producing more electric vehicles, they have not yet committed to doing away with conventional engines.

Volvo said that they will be launching five electric vehicles between 2019 and 2021 along with a range of hybrid cars as they work towards doing away with traditional engines. Many companies have begun to produce electric cars due to concerns regarding climate change and urban pollution.

Chief Executive and President of Volvo, Hakan Samuelsson, did recognize that the decision is risky but that customers have expressed a lot of interest in electric cars and that it would be a bigger risk for Volvo to stick with internal combustion engines.

The battery-powered cars will be produced in China to start with, which is currently the largest market for electric vehicles, but production will also start in Europe and the United State in time.

Electric and hybrid cars are still minimal when it comes to new car sales but sales have been gradually increasing as people look to adopt a greener life.

A Look at the Revived 2018 Subaru Forester

Subaru Forester Release The 2018 edition of the Subaru Forester has been released with some improvements when compared to the 2017 model.

The 2018 Subaru Forester has seen several significant changes, from safety technology to overall price.

If you’re interested in upgrading your current Subaru, there are several things about the 2018 that you should know ahead of time.

The major change that is getting a lot of attention is the fact that the Eyesight active-safety package has become standard on all Touring models. The package comes with automatic high-beam headlights and reverse automatic braking, making this model exceptionally safe.

The child seat anchors have been improved and updated. Seatbelt reminder warnings in general have also been updated, helping remind passengers to stay safe while in the vehicle.

Price has obviously increased as a result, and the 2018 base models are about $200 higher on all trim levels. However, the Touring model is about $1,795 higher. And the destination charge model is about $40 more. Regardless, potential buyers are likely to see some sale incentives this summer.

The 2018 Forester model also has a touchscreen on Forester Limited models which allows owners to access a wide variety of applications from Yelp, Best Parking, and so forth.

For people that are looking to really dress up their Subaru Forester, there is also a Black Edition package which comes at a cost but includes black 18-inch wheels, black exterior, adaptive headlights, and various other paint colors.

The 2018 Subaru Forester should be available to dealerships as of June 2017.

Protect Your Car, Protect Your Resale Value

Car TipsIf you’re looking to eventually sell your car, you’re likely looking to make some cash from it.

Most cars are worth some amount of money when they are sold, but your resale value depends on how much effort you’ve put into caring for your car.

There are several things that you can do to ensure a high resale value for your vehicle, and most of them come with minimal effort.

Keep Your Documents
Many people are quick to throw out or recycle loose papers or documents, but make sure you are saving every document that has to do with your car. Having a printed history of different services the car has had, receipts for new tires, and proof of inspections will prove to potential buyers that the car has been properly cared for.

Keep Up on Maintenance
Maintaining your car is a necessity if you want your car to function at its best on a daily basis. Keeping up on car maintenance such as regular oil changes, brake checks, and inspections will help keep your car running well on a long-term basis. You should be ensuring that lights, brakes, and tires are always maintained properly.

Keep the Car Clean
If you spend a lot of time in your car, it inevitably gets dirty. Make sure to be cleaning out your car on a regular basis. You should be vacuuming out the floors and seats, washing the windows, scrubbing the floor mats, and so forth. Whether you wash it yourself or get it washed professionally, you should be washing the exterior on a regular basis as well. You should also keep it clear of any trash whenever possible.

Some Top Tips for Purchasing Your First Car

First Time Car Buyer Purchasing a car for the first time can be an intimidating experience. It is often one of the biggest purchases that someone makes in a lifetime, and it’s a choice that should be made with confidence.

We have noted a few top tips for those of you looking to purchase a car for the first time that will help make a stressful experience a successful one.

Set Your Budget
If you’re looking to purchase a car, you should set a budget.  You want to get the car that you need, but you also need that car to be the right price. Be sure to understand what you can comfortably spend before committing.

Rank Your Priorities
If a sunroof isn’t important to you, don’t upgrade your model in order to get one. Purchase a car that meets your needs and preferences. For instance, if you have a family, you probably want something spacious. Be sure to focus on priorities such as safety ratings and gas mileage before you start selecting interior add-ons.

Do Your Research
Don’t hesitate to do some research before purchasing a car. You will be able to find reviews and comparisons online that can really help narrow down your search.  If you find that a car you were interested in doesn’t have strong reviews or has rated poorly, you could save yourself some time.

Test Drive Your Options
Before signing on the dotted line, you need to test drive the car you’re purchasing.  Believe it or not, some people don’t feel the need to get behind the wheel of the car they are investing in before they purchase it. You should be test driving the car that you want ahead of time to ensure you are comfortable in it.

Toyota Camry Gets Makeover

Toyota NewsMany cars are updated and redesigned to meet current trends, and the 2018 Toyota Camry is currently stealing the spotlight. If you’re in the market for an attractive, practical, enticing family midsize sedan, it’s here.

The Toyota Camry, previously referred to as a standard “family car,” received an interior and exterior makeover gaining more attention.

The 2018 version of the car is a bit larger and rides pretty low to the ground. The wheelbase is about 2 inches longer and it is rumored that the car drives better as a result of well-weighted steering.

Although the car has been redesigned, Toyota did create yet another reliable car with plenty of benefits aside from an attractive exterior. The car still has an exceptionally smooth ride, sports seats, and great horsepower.

The base L model is starting at about $23,495, which includes Toyota Safety Sense-P which is standard for all Camrys. The safety package includes adaptive cruise control, lane-departure warning, and emergency breaking features. You can upgrade to a variety of models, the next one being a Camry LE, which includes larger wheels, power front seats, an overhead console and more.

All versions of the car have a four to six-cylinder motor, with eight-speed automatic transmissions. The 200 horsepower is available on the base model as well, which was unheard of for a Camry up until the 2018 model.

The interior of the 2018 Camry provides good visibility and a good amount of space in the front seats. It has easy to use controls with plenty of soft-touch surfaces around the dashboard.

Although the 2018 Toyota Camry is definitely a change, it will likely become yet another reliable model for families that are looking for something safe yet stylish

Ideal Time for Purchasing a Car

Ideal Time for Purchasing a CarMany people that are looking to purchase a new car are also looking for the best time to purchase that car. If you’re purchasing a new car in the near future, you’re probably looking for the best sales which often fall around a holiday weekend.

However, recently monitored thousands of sales incentives and narrowed down the “best times” to purchase a variety of cars.

Beginning of the Week

For most of us, Monday’s are tough. However, it might be the best day to purchase a car because most people go on weekends. People going car shopping on a Monday is rare, and discounts can often reach up to 8.1 percent, one percent higher than they are on a typical Saturday. If you can take time out of your work week to visit a dealership on a Monday, it might be worth rearranging your schedule.

The Month of May

Although Memorial Day brings plenty of sale incentives, May in general is a solid month to do some car shopping. According to the research conducted by, midsized SUV’s are often going for good prices in the month of May.

New Year’s Eve

It’s been common knowledge for quite some time that New Year’s Eve brings a lot of car sale incentives. Many dealerships are doing their best to reach sales goals around this time which results in great offers on a variety of vehicles. Often times, people are saving up to 8.3 percent on average new vehicles.


If you’re shopping for a pickup truck, you might want to plan to do your shopping around October. Many trucks are often discounted at about 7 percent in October. Trucks often stay “long-term” at dealerships, and eventually, they need to be let go for lower prices to clear space for new inventory. TrueCar found that the best sales fall right at the end of the month.

Expensive Rolls-Royce Steals Spotlight in Italy

Expensive Rolls-Royce Steals Spotlight in ItalyIf you work within the car industry, you have probably heard about the Rolls-Royce that is getting international attention.

Priced at close to $13 million, a custom build called the “Sweptail” quickly became the most expensive new car ever created, according to Telegraph.

However, there is a lot of debate on whether or not the price “rumor” is valid because other sources, such as GQ, claimed that a price was not given.

Although it isn’t expensive compared to some of the most expensive cars ever, the one-off coupe has a price tag that few could ever afford. Director of Design for Rolls-Royce Motor Cars, Giles Taylor, said, “It’s a Rolls-Royce designed and hand-tailored to fit a specific customer.” The customer desired a two-door Rolls-Royce, with a glass roof.

The car was developed over the course of four years, after a customer expressed a desire for a one-of-a-kind motor car. The customer was hoping for a car inspired by the “classic” Rolls-Royces that were popular in the 1920’s and 1930’s and Rolls-Royce certainly made it happen.

The car’s signature feature: a single piece glass roof that fades into the car’s rear end. The signature feature is the main focus of the car, and your eye is quickly drawn to the long glass “roof.”

The car was revealed on Saturday, May 27 at the Concorso d’Eleganza in Italy which is where guests and visitors are able to view 50 historic cars built between the 1920’s and 1980’s.

Understanding Different Fuel Types

Understanding Different Fuel Types Although the majority of people likely select “regular” at a gas stations, there are typically several different types of gas available.

Most cars require regular gasoline in order to run correctly. However, some vehicles do require diesel fuel or premium gasoline.

If you do put diesel fuel into a car that is gas-powered, the car will not operate. In fact, making the mistake of putting the wrong fuel into your vehicle can be costly. If you do put diesel fuel into a car that does not require it, you will have to have your tank drained, cleaned, and re-installed.

Often times, cars require regular gasoline. However, if you’re unsure of what your car requires, most cars have a label inside of the fuel door which indicates the type of gas required.

The owner manual for your vehicle should also indicate the type of gas required. There is typically a section that indicates essential fluids as well as a fuel related section. If you are ever unsure about the fuel required for your vehicle, there are plenty of ways to find out.

However, some cars do require premium gas. Performance vehicles, which often have turbo charged or supercharged engines often require premium gas. Other vehicles that often require premium gas include high-horsepower engines and high-compression engines, such as sports cars. Many high-compression engines require premium gas in order to prevent engine knocking which can result in engine damage over time.

Regular gas is typically more affordable when compared to premium, but it’s important that you’re using the required type of gas for your specific vehicle.

Luxury Cars Now Come in Vending Machines

If you’ve ever wanted to see a “vending machine” filled with luxury vehicles, you can now visit Singapore and do just that.Luxury Cars Now Come in Vending Machines

Singapore now has a 15-story building that is filled with luxury vehicles including Ferraris, Bentleys, and Porsches that is a direct reflection of a vending machine.

The cars belong to Autobahn, a used car seller that recently opened in Singapore. The company explained that they built the tower upward instead of outward in order to save space. General Manager of Autobahn Motors, Gary Hong, said “We needed to meet our requirement of storing a lot of cars. At the same time, we wanted to be creative and innovate.”

The tower is now being identified as the world’s largest luxury vehicle vending machine and has about 60 different slots within it.

If a customer is interested in purchasing one of the cars, they can use a touchscreen at the ground level that allows them to look through the cars. When they find a car that they are interested in, they can select the car and it will appear before them in under two minutes.

Although the concept of a luxury vehicle vending machine might sound fairly absurd, there are already others in Japan and the United States. In fact, San Antonio, Texas currently has one of its own.

Interested in seeing what a luxury vehicle bending machine looks like? Check out the video here.

Protecting Your Car from Pollen

Protecting Your Car from Pollen If you live in an area where allergies are severe and pollen is frequently circulating throughout the air, your car is probably coated in a yellow dust when you go to get into it.

This yellow-green dust typically comes from conifers, trees that bloom in the spring and release pollen into the air.

Pollen can result in harsh allergies and a damaged car if left alone.

Pollen can damage material services, for example, car paint. Many people wait for rain to wash pollen off of their car, but it’s best to get pollen off as quickly as possible once spotted. Pollen, if left sitting on the car, can actually result in scratches on the paint.

Getting pollen off of your car is relatively simple, and really just requires you to give yourself a good wash. You need the basics to remove pollen from your car: car wash cleaner, water, sponges, rags, microfiber towels, and so forth. When washing, make sure you are going over every surface from the roof to the tire.

If you don’t have time to give your car a full wash, simply rinsing it off will help. Make sure that in spring months, you are leaving car windows shut which will help keep pollen from getting inside of your car and do your best to not let your air conditioner pull air from outside which could pull pollen-filled air in.

Advice for Buying a Certified Used Car

Buying A Certified Used CarFor many people, purchasing a brand new car is out of the question. Cars are an expensive investment, and while most Americans drive them, many Americans can’t afford to purchase one brand new.

A new car typically sells for about $31,000, where a decent used model goes for $19,000. However, sometimes people are hesitant to purchase a used car. People want to be sure that they are getting a good price, a good model, and a good deal.

Many automakers now offer certified pre-owned (CPO) cars which can help a person purchase a reliable used car from a dealer at a good price.

These cars typically have minimal miles and have been inspected and approved for sale.

These cars often come with an extended warranty, free satellite radio, and more benefits that are often appealing to consumers. According to Brian Moody, executive editor with Autotrader, “Shopping CPO is ideal for price-conscious car shoppers that do not want to sacrifice quality over a good deal.”

There are several CPO programs currently being offered by automakers that are worth looking into:

BMW: BMW is offering extensive warranty coverages and some models are being offered with only 0.9 percent financing.

Ford: Ford is offering longtime warranty coverage and a low financing interest rate of 2.9 percent.

Land Rover: Land Rover is offering warranty coverage and minimal financing for up to 60 months.

Nissan:  This program comes with added powertrain coverage, decent finance pricing, and cash back on certain vehicles.

Click here for the full list of the best CPO programs to consider this spring.

Car Interiors: Changes Going Unseen

Car Interiors: Changes Going UnseenCars have changed frequently throughout the past century. From enhanced safety features to high end technology, cars are constantly being improved.

However, one of the biggest revolutions of cars is going unseen: the inside of the car itself.

For most people, having a car is not just a preference, it is a priority. Cars play a major role in the lives of most people. When car shopping, many people are attracted to the exterior itself.

We want a car that is visually appealing so we can hit the city with our windows down and show off. However, the practicality of the car’s interior is just as important as the overall appearance

With cars learning how to drive themselves, communicate with one another, be powered through electricity, and so forth, the interior of cars are changing just as much as the exterior with little recognition.

The interior of cars are also changing because Americans are spending more time inside of them. The average American commute has increased by over 20% since 1980, and many Americans spend hours in their car on a daily basis. As a result, many people desire a car interior that is accommodating to their needs.

Cars of the past were essentially just seats, with a body to protect you against weather conditions. Car interiors now have extensive sound technology, heated seats, storage space, Bluetooth capabilities, reclining seats, and much more.

People are looking for cars that are safe and reliable, but they are also looking for a car that fits them comfortably. As a result, the interior of cars is constantly being improved upon along with the rest of it.

Top Apps for Car Owners

Top Apps for Car OwnersIf you own both a car and a smartphone, you might want to look into the vast amount of mobile apps that you could benefit from.

There are several mobile apps that are intended to improve our driving experience and PermaPlate has touched on a few top favorites.


This application is free, (that’s always a benefit) and is available for iOS, Android, and Blackberry. The application searches for local gas prices and compares them to show you the closest, and most affordable, gas station near you. It’s easy to use and even shows you the prices of different grades. It can also offer you directions to the gas station in case you’re in an unfamiliar area.

Witness Driving

This application is just $1.00, and although it’s not totally necessary it is pretty cool. This app serves as a “dash cam” which streams and records a video as you’re driving, on a windshield mount of course. This can help protect you against bad drivers or an unjustified ticket. Dash cams are typically pretty expensive so this is a really affordable alternative if you’re interested in getting one.


Waze is another free application that keeps you informed on accidents and traffic jams in your surrounding area. It also has automatic rerouting, turn-by-turn voice navigation, and can even send your ETA to someone when needed. In fact, Google was so confident in Waze’s success that Google purchased it for over a billion dollars.


We all know someone that could benefit from Honk. For the person that forgets where they parked or how much they put in the meter, Honk is a huge benefit. Honk allows you to pin where you parked, take photos of the parking spot, and make verbal notes identifying where the car is.

Benefits of Hearing Cars

Benefits of Hearing CarsA “hearing car” is a strange concept, but a concept that is under serious consideration and is currently being developed.

Many manufactures feel that cars would benefit from hearing technology and some startups are working to develop the appropriate software.

One startup in particular, OtoSense is currently working with a wide variety of automakers to develop the technology that it would take to develop cars that can “hear” and detect issues and make the driver aware of them.

The technology would be able to detect engine changes, brake changes, and so forth. Currently, a French automaker is testing this software using thousands of different sounds.

The most recent project that OtoSense developed, known as AudioHound, was able to identify alarming noises coming from the engine, wheels, and other areas of concern. In fact, it correctly identified an issue 95% of the time, proving to be reliable.

Guillaume Castusseau, who works on vehicle noises for the French automaker mentioned above, is working on creating a “bionic ear” which could help bring drivers attention to potential car problems. Many people are concerned if they hear unexplained noises while driving, such as rattling, and a hearing car would be able to easily identify the issue to them.

CEO of OtoSense, Sebastian Christian, believes that “hearing cars” could also sense potential problems that electric seniors would likely miss. It is also rumored that this technology might also be able to assist cars in understanding their surroundings, such as oncoming sirens or weather conditions.

The startup has discussed turning windshields into microphones, but it isn’t totally clear where the cars “ears” would be placed.

Regardless, microphones would be an inexpensive addition to cars that could contribute to safer driving conditions.

How Safety Features Changed Car Shopping

How Safety Features Changed Car ShoppingIf you haven’t purchased a car in a decade or two and you’re heading to the dealership, prepare yourself for a few changes.

Cars have one main purpose: to get us where we need to be. However, they also are meant to get us there safely. With every passing year, car manufacturers and dealerships work to improve safety features as they become the main demand of consumers.

In fact, if you haven’t shopped for a car in a while, the amount of safety features and technological progress of cars can be overwhelming.

Many affordable cars are now equipped with advanced safety technology, making safety an option for people regardless of their price range.

For example, many standards Toyotas now come with adaptive cruise control, automatic emergency braking systems, lane departure alerts, and more.

Gary Gilchrist, president of Chevrolet, explained “If they (buyers) can get more safety bang for the buck, they’ll jump at it.” Safety features are important, and they are something that all buyers are searching for. If consumers, that are budget conscious, can get safety for a good price, they’ll likely take advantage of it and purchase a car.

If money doesn’t play much of a factor, buyers are often requesting specific safety technologies that they are seeking out.

Regardless, there are some people looking to purchase a new car that are totally unfamiliar with technology advancements and those people can be hesitant to purchase cars with technology. Some consumers don’t understand it and they need to be educated before they’ll consider purchasing.