A Recap of the Big Game’s Car Commercials

From dachshunds in hot dog buns to the “puppybabymonkey”, the commercials played throughout this year’s big game ranged from adorable to quite strange. For car enthusiasts who were more focused on snacking between plays than watching the commercials, PermaPlate has you covered with some of our favorite car commercials of the evening:


Featuring Christopher Walken and a pair of brightly patterned socks, the Kia Optima advertisement may not have been the funniest to appear on screen, but it was fairly memorable. With a 4 out of 5 rating from Car and Driver and a 4.5 out of 5 rating from The Car Connection, the car is stylish in appearance with some great standard features (think cruise control, satellite radio, Bluetooth and more).


With Kevin Hart in one spotlight and Ryan Reynolds in the other, Hyundai highlighted two of their top-selling vehicles, the Hyundai Elantra and the Hyundai Genesis, with two pretty comedic commercials. While the ladies probably preferred Ryan Reynolds’ spotlight, Kevin Hart’s overprotective dad commercial was one everyone could relate to – and laugh at.


The singing sheep in Honda’s big game commercial were quirky and memorable, and the truck bed audio system available in the 2016 Honda Ridgeline is pretty cool. With an updated sleek look, the truck is expected to hit the United State’s market sometime in the first quarter.


This year, BMW focused their advertisement on the 2016 MINI Cooper and the breaking of its typical stereotypes. With a handful of celebrities including Serena Williams, Tony Hawk and T-Pain featured in the commercial, the car is looking to break away from its cute image with a “Defy Labels” campaign.


Toyota decided to highlight the Prius this year, and while their first commercial of the night didn’t turn any heads, their second set of commercials featuring bank robbers in a Prius was one of the most memorable and entertaining spotlights of the big game. Are we sold on the idea that you could successfully evade the police in a Prius? No. But we give Toyota points for their creativity!


A tribute to David Bowie with an incredible storyline, Audi’s commercial was one that you couldn’t help but smile at. We’ve never been to the moon, but we would love to get behind the wheel of the new Audi R8.

Fiat Chrysler

To celebrate Jeep’s 75th anniversary, FCA focused their two commercial spotlights on the vehicle’s history and current capabilities. The first commercial was a heartfelt photo tribute of all of the places Jeep has been, including the beaches of Normandy, Jurassic Park and the moon. Happy 75th Jeep!

With so many great car commercials this year, it is hard for us to pick a favorite, but we would love to hear yours! Click here to share your response with us on our Facebook page.

No matter what brand of car you drive, PermaPlate’s automotive protection products will ensure your vehicle looks like new throughout your time together.

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